Archive for the Christian book industry Tag

Free the Christian Book!

In a guest editorial for Christian Retailing, Mark Kuyper, President & CEO of the Evangelical Christian Publishers Association, shares how according to the 2008 American Religious Identification Survey, 76% of Americans identify as Christian (50.9% claim to be Protestant). Another study shows 75% of the population reads books. Two-thirds say they read the Bible and "other religious works." Yet, according to
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